Life is grand

Easily the nicest feature in 37Signal’s new Highrise application is the email dropdox. You can forward emails from contacts to your Highrise dropbox and Highrise will scan the email and either create a new contact or attach the email to an existing contact.

It is an easy and quick way of populating your contacts list in Highrise.

Otherwise the app. is another good example from 37Signals of light, focused and useful app. development.

Saying that I won’t be using it as it is another contacts data-silo that doesn’t integrate with anything else I use (my phone, GMail, my calendar etc.) Hopefully someone starts using the Highrise API to create some connectors.

I respect the path 37signals has forged in the path few years but I have to say they are really riding the beta hype cycle hard with their upcoming HighRise app. At this point 37signals could launch the app. at the local Bedouin Starbucks and there would be a 5 mile queue outside three days before.

So when I read about the “golden tickets” idea I nearly gagged.

Come on guys, get real.