Shopper 1: The security guard looked at me as if I were stupid for getting here at 6am, but look, I got here first.
Shopper 2: I didn’t get what I wanted but I’ll buy something anyway… because I have to right? I might even like it. It’s tradition… isn’t it?
Just heard those two quotes as a BBC reporter interviews shoppers outside some high-street fashion store.
I am no saint when it comes to consumerism but, shopper 1, the security guard is right and, shopper 2, no you don’t have to buy anything and no it is not tradition.