Did I ever tell you that many Irish pronounce film as filim? Like “fillem up.” On good days it makes me laugh, on bad days it gets under my skin. The Afrikaans back home pronounce it the same way. If you ever watched In Bruges you’ll hear Colin Farrell say it numerous times. Oddly enough he pronounces “filmed” and “filming” just fine.
Speaking of films, the Tuesday Push is all about them. I still don’t know what a dollygrip is but if I ever wanted a dollygrip I could head on over to Crewger.ie and find one. Like Keith my initial impression wasn’t good. What a mess. Then I spotted an interesting In Bruge article and then an odd man draped in Christmas lights on the community page. Soon I was clicking around, reading about filming in Ireland and selecting my cast for my imminent remake of The Gods Must Be Crazy, set on Craggy island with Bertie as an executive producer.
There is method to Crewger.ie’s madness and it lies in its content and discoverability, not in its web 2.0 design credentials. Guys like me spend far too much time with web 2.0 sites and forget the human side of design which Crewger.ie does reasonably well.
Saying that Crewger ticks many other web 2.0 boxes, mainly in the areas of community content and participation. It even has its own Twitter feed.
Sadly I can’t check out the whole site or participate much myself. Not withstanding I am not in the film industry the site is in beta and you have to request access.
So top marks for being interesting and having a natural design that works, at least for me.
